THE GUERNSEY HOSPITALITY ASSOCIATION (GHA),
SUPPORTING GUERNSEY’S HOSPITALITY INDUSTRY

The GHA (a company LBG) was formed in 2020 to be the ‘go-to’ body for our sector and to be representative of the views of our members.

We aim to promote the industry’s priorities via partnerships with government, trade partners, media and other relevant organisations.

Our management committee is made up of nine experienced industry people, who all care deeply about the industry and also about the Island itself.

The visitor economy and the hospitality industry can both play a major part in the Island’s future growth plan. We firmly believe that as a safe and beautiful set of small Islands, we can provide the perfect destination where visitors can destress, relax and enjoy all the wonderful beaches, cliff walks, heritage sites, high-quality restaurants and be an essential industry that benefits the whole of the Bailiwick.
Please visit our membership section to read of the benefits of joining the GHA.

The Role of the Guernsey Hospitality Association

The Guernsey Hospitality Association (GHA) acts as the collective voice of the island’s hospitality sector. It represents and supports local hospitality businesses; while actively promoting the vital contribution the industry makes to Guernsey’s economy, employment, visitor experience, and island life.
The GHA works closely with the States of Guernsey, regulators, and relevant external bodies to influence decision-making, shape policy, and create an environment in which hospitality can thrive within Guernsey’s unique economic and regulatory landscape.

Key Roles and Functions:

Advocacy and Representation
• Represent the interests of Guernsey’s hospitality industry to the States of Guernsey, regulators, and external organisations.
• Champion the economic, social, and cultural importance of hospitality to the island.
• Influence policy and legislation, and provide a clear, credible industry voice.
Policy and Industry Collaboration
• Contribute to the development of policies and strategies impacting the hospitality sector.
• Work collaboratively with government and stakeholders to develop practical, island-appropriate solutions.
Standards and Best Practice
• Promote high standards in service, health and safety, customer care, and responsible tourism.
• Support industry-led standards and codes of practice that enhance Guernsey’s reputation and visitor experience.
Skills, Workforce, and Professional Development
• Support skills development, training, and leadership within the hospitality workforce.
• Help address recruitment and retention challenges specific to Guernsey.
Member Support and Industry Community
• Provide guidance, resources, networking, and development opportunities to members.
• Foster collaboration and a strong sense of community across Guernsey’s hospitality businesses.

In summary, the GHA provides a strong, unified voice for Guernsey’s hospitality sector, highlights its importance to the island’s economy and quality of life, and works to ensure the industry remains sustainable, resilient, and central to Guernsey’s future.

JOIN THE GUERNSEY HOSPITALITY ASSOCIATION NOW!

Join now and you will gain access to the members’ area, which features news, events and a jobs section.